Create websites with Universe AI Website Generator

Grid Editor

Universe’s Grid Editor gives a tactile, visual way to place content using drag-and-drop gestures across phone, tablet, and desktop. Layouts snap to a responsive grid so designs adapt to any screen size without extra templates. Blocks make adding text, images, galleries, and forms fast, with live previews showing final appearance as you work. Designers and novices can rearrange sections, adjust spacing, and fine-tune appearance with intuitive controls that make composition precise, quick, and enjoyable across platforms for modern web publishing.

AI Assistant

Built-in AI tools help generate page content, design suggestions, and image concepts in minutes, letting creators move from idea to polished pages faster. Provide a prompt or upload reference assets and the assistant proposes headings, paragraphs, color harmonies, and layout adjustments that match site tone. Outputs are editable so you can tweak voice, length, and details while preserving layout integrity. This feature reduces repetitive tasks, accelerates iteration, and supports experimentation while preserving full manual control over every block and style.

Commerce Suite

Commerce features let you list physical and digital products, manage inventory with SKUs and variants, accept payments through Apple Pay and PayPal, and print shipping labels inside the app. Built-in fraud screening reduces chargebacks. Create coupons, control tax and payout schedules, and select payout speed based on plan. Digital purchases deliver secure download links automatically. These tools give creators a compact storefront with order management, customer notifications, and promotional controls to run a business from their site without extra apps.

Templates & Blocks

Hundreds of professionally designed templates and modular blocks provide starting points for portfolios, stores, blogs, and landing pages. Each template uses prebuilt blocks you can swap, duplicate, or customize to tailor visuals and content quickly. Blocks cover common needs: hero headers, galleries, signup forms, pricing tables, and contact sections. Unlimited blocks on all plans remove layout limits so creativity isn’t restricted. Templates act as scaffolding while styles, fonts, and spacing remain adjustable so every website captures a distinct visual identity.

Hosting & Security

Universe handles hosting, TLS certificates, and domain setup so sites publish securely without manual server work. Traffic is routed through scalable infrastructure that adapts to spikes, and DDoS and bot protections reduce malicious traffic. SEO optimizations run automatically on publish, and the platform supports bringing existing domains or registering a new custom domain inside the app. Backups, HTTPS, and modern browser compatibility are built in, giving creators a worry-free deployment platform that stays online and fast as audience size grows.

Analytics & Audience

Built-in analytics track page views, referrers, subscriber growth with a privacy-first approach that avoids cookies. Connect Google Analytics or add Meta Pixel with a single click for deeper advertising and attribution reporting. Every site includes a mailing list feature to collect addresses, send broadcasts, and manage subscribers without third-party tools. Email forwarding and third-party mail integrations such as Google Workspace and Fastmail simplify communication. These audience tools combine measurement, outreach, and ad tagging to sharpen promotional efforts and monitor results.

Cross-Platform Apps

Universe provides native apps for iPhone, iPad, and Mac alongside a web editor so creators can design from any device. Mobile editing supports fingertip gestures, quick rearrangement, and immediate visual feedback, making updates practical when away from a desktop. The Mac app offers deeper performance for heavier projects while the web app lets collaborators join without installing software. Syncing keeps changes current across platforms, and the consistent interface reduces learning time so teams and solo creators move through revisions efficiently.

Collaboration & Customization

Team collaboration tools allow inviting editors to co-edit sites with role controls that limit access as needed. Commenting and shared ownership streamline approvals across remote contributors while versioning helps revert unwanted edits. For advanced customization, higher-tier plans permit custom code insertion and expanded analytics to measure complex interactions. Branding controls remove platform marks and grant domain mapping privileges. Together these capabilities support professional workflows, protect design integrity during multi-person edits, and let businesses tailor functionality as projects mature over time.

On Reddit, user u/SomeUser posted in 'Looking for Universe website builder Reviews' and complained that Universe's editor caused desktop versions to render poorly, leaving mobile sites fine but desktop broken. They said third-party tool integration felt restricted, support slow, and promised Pro features behind paywall. The commenter warned that scalability for growing projects was limited and migration off the platform became necessary for more complex sites. in short, disappointing overall.

On JustUseApp, Kathryn3333 posted under 'Basically a scam' and described being charged immediately during a supposed three-day trial while Pro access remained unavailable. The user reported support referring them to Apple for refunds and called the billing flow opaque. They said the experience erased trust, left business features inaccessible, and forced a time-consuming refund dispute. The post advised caution when subscribing without confirming billing terms and documented poor response times.

On AppShunter, grincethemangrincetheman posted in 'What just happened to this app' and described Universe disappearing for a week without notice, leaving published sites blank and project data inaccessible. They said support provided no timeline, contact channels felt absent, and the outage erased trust in backups. The commenter advised exporting content regularly and warned that reliance on the mobile-only editor risks sudden downtime disrupting active sales or scheduled launches and reputations.

WebBuilderApps reviewer published 'Universe Website Builder App Review' and documented persistent problems with the grid-based editor, reporting difficulty aligning elements, slow block positioning, and truncated texts. The piece noted weak SEO guidance and limited support channels, with free users blocked from email help. The reviewer concluded the platform suits simple, social-focused pages but warned growing sites face steep friction when trying to implement custom layouts or complex integrations over time.

WBA tester in 'Universe Website Builder Review' reported that while Universe offers creative presets, it behaved like early beta with sporadic glitches. They mentioned saving failures after long editing sessions, occasional crashes, and mobile load times that lagged compared to desktop. Customer support scored poorly with no live chat and slow email replies. The tester recommended testing backups and cautioned small businesses that rely on reliable storefront features to consider other options.

AppSupports analyst in 'Is Universe — Website Builder safe?' summarized user feedback that while legitimacy and safety scores were high, complaints persisted about account access failures and unexpected charges. The post quoted users who lost login access and those who reported unauthorized payments. It also highlighted inconsistent support experiences and recommended confirm billing before subscribing. The analyst urged users to export site data to avoid being locked out during troubleshooting.

Redditor u/anonPoster in 'Universe sucks' reported that e-commerce options were suddenly gated behind a paid plan after being available earlier, leaving existing product pages functioning for buyers while the owner could not view orders without upgrading. The poster described the change as deceptive and harmful to microbusinesses operating on thin margins, criticized email-only overseas support, and said the situation forced them to seek migration to another platform for sales visibility.

Reddit user Justpassinby1984 in 'Is this AI website builder a scam?' warned that heavily discounted lifetime deals and aggressive ads raised red flags, prompting suspicion about data handling and long-term service continuity. Commenters advised caution, noting that low introductory prices often mask restricted features and poor support. The post urged potential buyers to verify developer credentials, test with noncritical content, and avoid transferring critical domains before confirming reliable customer service.

On JustUseApp, Cas&Kitty posted under 'Deceived' claiming Universe functions only as a single-page site with limited shop capabilities and intermittent freezes. They said domain purchases were routed through third parties and that Universe withheld domain access, forcing them to keep an account open. The user reported slow or absent responses from support and described the experience as misleading for nontechnical creators trying to launch small online stores and losing revenue.

AppHunter reviewer Theonenonlymrssmith wrote in 'Loved this until they took away the desktop app' that Universe removed or deprecated desktop interface, forcing editors onto mobile-only tools. They said the change degraded productivity, complicated longer editing sessions, and made migration urgent for users who relied on larger screens. The comment criticized the lack of transitional guidance, recommended backing up content, and called for a restored desktop editor or robust export tools.